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Eat Slowly & Enjoy the Taste – Kobayashi at SXSW 2012

Last week I had the pleasure of going to SXSW for the interactive conference.  It’s always interesting when hipsters descend upon hipsters – especially in a hipster town with great food.

To celebrate the best food in Austin on wheels, Foodspotting hosted a street food festival in the heart of downtown Austin.  As a nerd who knows that some of the best grub in Los Angeles comes out of a truck (with love!), I knew this was something I couldn’t miss.

Food trucks included: Arancini, Chi’Lantro, Hey Cupcake, Lucky J’s, One Taco, Peached Tortilla and Yume Burger.

The scene:

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The real treat of the street food festival was an appearance by Kobayashi, the Hot Dog Eating World Champion – or Kobi, as he is affectionately called by competitive eating and hot dog enthusiasts worldwide. Kobi made his way to every food truck trying one hand selected item.

I was able to catch up with him after he made the rounds:

(loose translations provided by Kobi’s translator)

And which food truck was Kobi’s favorite? The Japajam burger at the Yume Burger truck!

Kobi's favorite - The Japajam burger from the Yume truck. All beef hamburger, Japanese tomato jam, jalapeño jack cheese, fried egg, Japanese BBQ sauce, crispy onion rings

Have you downloaded the Foodspotting app?

A full SXSW recap is coming soon!